Valfleuri, pasta creator
Centuries-old craft. Constant innovation. Flavor, health & delight in every bite.
Innovation is in our DNA. Rooted in nearly a century of tradition, Valfleuri evolves to meet modern expectations — crafting pasta that is generous, delicious, and wholesome, while honouring the living world and preserving our environment.
Our Signature: Pâtes d’Alsace with 7 Fresh Eggs
In the 1960s, brothers Frédéric and Denis Kuentz revolutionized pasta-making in Alsace. Inspired by a 17th-century recipe from Abbé Buchinger, they created Pâtes d’Alsace with 7 fresh eggs, eliminating water entirely.
Over time, this “egg-rich” formula gained regional and European recognition, including the PGI / IGP (Protected Geographical Indication) status in 2005.
Later, the third generation introduced Nüdle, Spätzle, Knepfle, and artisanal pasta shapes crafted with traditional bronze dies — each echoing our heritage and dedication to taste.
Well-being and good living, with Valfleuri pasta
Living in harmony also means offering pasta that is good for us and our environment. So in 2020, we innovated in supermarkets with the first range of pasta made from 100% French durum wheat sourced from farms with High Environmental Value.
Our commitment to the environment is nothing new. Valfleuri was founded in a small valley, so we have always lived close to nature.
Similarly, we have always been committed to creating delicious, healthy, and nutritious pasta that we are proud to serve to our loved ones and children. Ahead of our time, we launched the first Omega 3-rich egg pasta in 1998. Vegetables, eggs, milk, Max Havelaar quinoa—we love to create generous recipes.
Pasta in Color & Flavor
Building on our experience with the “La petite auberge” and “Terres lointaines” ranges, which we developed in 2000 using vegetables and spices, we continued to innovate with Pat’atouilles, tricolor pasta rich in vegetables, which has been on the market for over ten years. In the same spirit, between 2018 and 2020, we created three innovative ranges: multicolored pasta rich in vegetables, pasta with legumes and durum wheat, and quick-cooking pasta with fresh eggs.
The success of these creations led to the launch of the Com’O jardin range in 2024, which brings together the five most popular products.
Playful and nutritious, pasta for Children
All children love pasta. That’s why we’ve created pasta that’s practical, fun and nutritious. Small orange and green animals, rich in organic peas – carrots, quick-cooking organic mini pasta with fresh eggs, Alsatian pasta in Christmas figurines, here is our choice to discover in “Our products”.
Valfleuri pasta for children is a tradition that began in 1986 with the Smurfs, the first child-shaped pasta made with fresh eggs, followed by Animals of the World and “Taco-loco-moto”. Interest was renewed in the 2000s, with festive Alsatian Christmas and Easter pasta and Halloween pumpkin pasta, not to mention Dinosaurs with milk and fresh eggs. There are plenty of stories to tell on your plate!
Gourmet and generous sauces
Our APâtes d’Alsace’s rich egg flavor inspired us to craft sauces that complement — naturally. Since 2016, we’ve developed gourmet sauces made without preservatives or artificial colorants. In collaboration with a trusted French SME, we bring you sauces inspired by homemade tradition, ready to pair perfectly with our pasta.